Use Social Media Marketing to Improve Your SEO

Social Media can significantly improve your SEO efforts and can ensure your website is getting the optimal amount of traffic to it. Social media promotions can include any mention of your site, brand or product through Facebook shares, likes or tweets on Twitter and other related sites. Simplest way to put it, the more engaged […]

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Choosing The Right Search Keywords for SEO

With over a 100 billion searches per month on search engines like Google, Yahoo and Bing it has become increasingly difficult for small businesses to get rankings on high competition keywords. So as small business owners who have the deck stacked against them, it is important that you choose the right search keywords for SEO […]

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Content Marketing | The New SEO

  I get a lot of questions regarding the topic of content marketing and how you can incorporate it into your SEO or SEM plan.  First of all for those of you who don’t know what content marketing is, it is a form of marketing that stems from the idea, “if you write it, they […]

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Organic Search | 5 Tips Every Website Manager Should Know

If you are an owner or website manager, you are constantly bombarded with new information telling you what not to do with your website if you desire higher rankings in search engines.  Some of this information may be accurate and some of it fluff.  There are few things however that remain constant and should be […]

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Search Engine Marketing | Paid Vs. Organic Search

If you are just starting a new business with a goal to reach your customers through the online medium, which method should you choose, the paid search engine marketing or organic search engine marketing?  Let me explain both methods briefly.  Paid search is when you pay per view or click for your ads on search […]

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Website Managers Beware of Duplicate Content Penalties

If you have been a website manager for some time now you know that search engines are filtering out content that seems to be copied from other sources.  Everyone needs content on their sites to rank higher, but if your site seems to be borrowing most of the content from other sites on the web […]

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How Does Google Hummingbird Affect a Website Manager

Oh no!  Here it comes, another dreaded Google update!  This is one of the scariest things you can hear as a website manager.  Yes the very scary “Hummingbird” is here.  Ok lets all calm down, it’s not as scary as a Panda or a Penguin.  It’s just a little hummingbird!  So what exactly is this […]

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Search Engine Marketing Done Right

There are so many alleged methods of doing SEO that just cost money with no positive return on investment.  Many times, things done in the name of SEARCH ENGINE MARKETING actually hurt websites more than help them with ranking and authority. This is why you will find me writing about what to never do in […]

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On-Page SEO Vs. Off-Page SEM

If you’re just beginning your SEO initiatives, or simply aiming to achieve better outcomes, it can feel overwhelming to look for the best ways to promote your website. Many shy away from the task of on-site or off-site website optimization.  Many are searching for factual evidence in respect to exactly what each focus means, and […]

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As a Web Manager Should You Be Concerned About Page Rank

As a web manager finding organic search traffic should be on the top of your to do list. You might have perhaps heard the phrase “Google Page rank”.  What is Page rank, and how might a websites Page rank effect search engine ranking positions?  I’ll address those questions and try to provide some insight into […]

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