It’s a wonder why some real estate agents can sell a property within a few days of listing it and others take up to 4 months to sell. Well recent trends in real estate marketing have shown several reasons why that might be. One of the biggest trends in real estate marketing in North America is mobile marketing for real estate agents. Now you might be wondering how mobile marketing can help sell a house faster than other forms of marketing. Well the simple answer is because the leads that mobile marketing bring in are hotter than any other leads a real estate agent can hope for. These are people who are going out of their way to find out about the property listed from a road sign. How serious do you have to be about buying a house that you see from a road sign whilst driving or walking by. Many real estate agents don’t realize the potential in placing a call to subscribe number on their lawn signs. The ultimate benefit is the agent gets a hot lead for that property. Here’s how it works exactly:
Imagine if you will, a potential buyer is driving along and spots a for sale sign on a house that they find very appealing. They can’t get inside the house to see it at the time, but the for sale sign has a number to either call into or a keyword to text in to get the virtual tour right away on their mobile phone. Once the potential buyer texts in the keyword or calls the number provided on the lawn sign they get the virtual tour link instantly and the real estate agent gets a message in their inbox that a new subscriber has just viewed their property. This is all happening simultaneously by the way, all in real time. Now the agent can contact the potential buyer or send them more information about the property whenever they want until it is sold. Here is the best part about mobile marketing for real estate agents. Once the potential buyer has subscribed into one property, the real estate agent can now market all other properties to this hot lead. If all leads come in the same way, any real estate agent can build a hot list of ready to buy customers with each property they list and sell at a record pace.
The greatest value in mobile marketing in this way is that real estate agents keep building on buyer leads each month. And leads can come from practically anywhere using this method. They can place the text in to get more information anywhere they market themselves or their listed properties. Many agents who actively use mobile marketing campaigns in selling their properties find that listed houses don’t stay on the market for very long, because potential buyers are engaged a lot more than usual. Mobile marketing for real estate agents is an essential game changer that not only helps them sell more properties in shorter time frames but also helps them develop a hot list of buyers at the same time.
Find Out How You Can Set Up Your Own Mobile Marketing Campaign: MOBILE MARKETING REAL ESTATE AGENTS